General Mills said Friday that it has entered into exclusive negotiations to buy a majority stake in French yogurt company Yoplait. General Mills, based in Minneapolis, has licensed the Yoplait brand since 1977, and is Yoplait’s largest licensee. Get the full story »
General Mills
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General Mills pegs full-year profit to higher prices
General Mills Inc. said price increases on foods such as frozen vegetables and baking products should help it meet its profit target for the year.
The company also said it is on track to cut $1 billion in costs by the end of May 2012, which should help offset rising commodity costs that contributed to weaker-than-expected second-quarter results. And new products such as Cinnamon Burst Cheerios and Gluten Free Bisquick will lift sales. Get the full story »
General Mills cutting sugar in cereal again
General Mills Inc. is lowering the amount of sugar in its children’s breakfast cereals to no more than 10 grams per serving from 11 grams a year ago, the latest move from a U.S. foodmaker to address childhood obesity.
The step-down in sugar by General Mills, the maker of Lucky Charms, Cocoa Puffs and Trix cereals, is a move closer to its year-old goal to reduce to single-digit levels the number of grams of sugar per serving in all of its cereals advertised to children under 12. Get the full story »