TV show ‘Glee’ to have own nail polish line

By Sandra M. Jones
Posted Jan. 11 at 8:33 a.m.

The popular TV show “Glee” is coming out with a nail polish of its own, Women’s Wear Daily reported Tuesday.

Sephora plans to introduce a limited edition nail color collection in its stores in February under the beauty retailer’s Sephora by OPI brand, Robert Marick, executive vice president of Twentieth Century Fox Consumer Products told the retail trade magazine in an interview.

The seven shades available take their names from the hit Fox TV show about a high school glee club: Slushied, an opaque blue; Hell to the No, a bold purple; Gleek Out, a lime, glittery green; Diva-in-Training, a poppy pink; Who Let the Dorks Out, a peacock green; Miss Bossy Pants, a rich raspberry, and Mash-Up, a pearlescent green gray. Each will sell for $9.50.

Talks are underway to create Glee brand fragrance and color cosmetics as well, and one could come by the end of the year, Women’s Wear Daily reported.

“This is a long-term brand for us, and it’s not just about getting products on the shelf — it’s about making sure whatever we do complements the show,” Marick told the publication.

The nail polish collection will be sold in all 270 freestanding Sephora stores in the U.S., as well as all 210 Sephora/J.C. Penney doors in the U.S., as well as sephora.com. The nail polish will also be featured on an episode of Glee on Feb. 8.

smjones@tribune.com

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