Isaiah Mustafa in and Old Spice You Tube ad. (Old Spice)
Old Spice’s suave, shirtless advertising star is taking a ride around the world in new commercials for the Procter & Gamble Co. brand.
In an indicator of the campaign’s popularity, there first is a 30-second “coming attractions”-type trailer going online Wednesday which takes you beyond former football player Isaiah Mustafa’s muscular torso — to his “striking brown eyes,” if he does say so himself.
In another effort to keep the buzz going for the YouTube hit, a yet-to-be-named “superfan” will get to debut the commercial on his or her own social network page or feed, sometime before Super Bowl Sunday. Get the full story>>
That picture is NOT Isaiah Mustafa. Mustafa is in the “I’m on a horse” ads. The photo shown above is a different Old Spice ad with actor Terry Crews. Crews is more muscular than Mustafa.
I’m not sure who picked the wrong photo here: Old Spice, Associated Press, or Chicago Breaking Business. But somebody made a mistake.
Probably best not to admit you’re that intimately aware of your old spice men identities.