Smoothies help boost McDonald’s July sales 5.7%

By Mary Ellen Podmolik
Posted Aug. 9, 2010 at 7:29 a.m.

McDonald’s Corp.’s beverages, including its recently launched fruit smoothies and frappes, helped the burger giant record a 5.7 percent July sales improvement in U.S. restaurants open at least 13 months.

The Oak Brook-based company said Monday that comparable sales also rose 5.3 percent in Europe and 10.1 percent in Asia/Pacific, the Middle East and Africa. McDonald’s noted that the ongoing modernization of its European restaurants helped drive sales in that region.

Overall, July’s systemwide comparable sales rose 7 percent.

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