Inside these posts: Mary Beth West

Visit our Filed page for categories. To browse by specific topic, see our Inside page. For a list of companies covered on this site, visit our Companies page.

 

Kraft names category chief of Cadbury units

Northfield-based Kraft Foods Inc. confirmed Tuesday that Mary Beth West, its chief marketing officer, has also taken on the role of chief category officer.

West has served as marketing chief for three years, and will now head the gum, candy, chocolate and business global category teams, along with Kraft’s multi-billion-dollar marketing division. She will continue reporting to chief executive officer Irene Rosenfeld.

Kraft confirmed West’s promotion, but did not provide further comment. Get the full story »