By Gregory Karp
Taco Bell's lineup of beef tacos. (Taco Bell)
“Where’s the beef?” Wendy’s restaurants once famously asked through its advertising as a swipe at its small-burger competitors.
The same question is now being asked by a California woman regarding Taco Bell’s beef products, which she claims contain very little meat. So little in fact, she’s brought a false-advertising lawsuit against the huge fast-food Mexican restaurant chain. Get the full story »
Sep. 27, 2010 at 2:29 p.m.
Filed under:
Advertising/Marketing,
Food
By Julie Wernau
POM Wonderful isn’t quite as wonderful as it claims, the Federal Trade Commission said Monday, after filing a complaint that challenges the company’s statements that pomegranate can prevent and treat everything from heart disease to erectile dysfunction.
The agency called the claims — found in advertisements in print publications and on the Internet — “false and unsubstantiated” and based on flawed medical research.
In a story this March, the Tribune named POM Wonderful as one of several products on the market that made health claims in its advertising that are permissible only for FDA-approved drugs. Yet, POM Wonderful has staked its name on the fruit’s health benefits. According to POM Wonderful, since 1998 the company has paid $34 million to support pomegranate-related research at universities and by other scientists, yielding approximately 55 published studies. Get the full story »
Sep. 13, 2010 at 1:03 p.m.
Filed under:
Advertising/Marketing,
Internet,
Litigation,
Retail
By Reuters
A Manhattan federal judge on Monday dismissed Tiffany & Co.’s 6-year-old lawsuit accusing eBay Inc. of allowing the online sale of counterfeit jewelry bearing its name.
U.S. District Judge Richard Sullivan on Monday rejected Tiffany’s false advertising claim against eBay. Get the full story »