Inside these posts: BBB

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Chicago chief stands behind BBB’s standards

Amid criticism that the Better Business Bureau boosts ratings of dues-paying members, the chief executive of Chicago’s BBB acknowledged a “stigma” of  “pay to play”  but took pains to point out that 158 local businesses have been thrown out of the organization in the last three years and another 40 have been denied membership in the last 12 months.

“So you just can’t buy into the organization and write the check,” Chicago BBB Chief Executive Steve Bernas said in an interview. “You have to meet and maintain standards.” Get the full story »

Charmin to back off claim it leaves less behind

Charmin said it will back off some claims disputed by the maker of Cottonelle. (P&G)

Charmin’s bare-bottom bears can keep dancing around celebrating their joy over extra-strength toilet paper, but the advertising industry’s self-regulatory body says Procter & Gamble Co. needs to back off a bit on one claim.

The National Advertising Division Council of Better Business Bureaus says it investigated P&G’s Charmin Ultra Strong advertising after a challenge by rival Kimberly-Clark Corp., maker of Cottonelle Ultra Ripple. Get the full story »