Kraft sponsoring Texas Stadium implosion

Posted April 9, 2010 at 8:15 a.m.

texstad.jpg
Texas Stadium in Irving Texas. (Business Wire)

From Bloomberg News | Kraft Foods Inc. is paying $75,000 to sponsor the demolition of the Texas Stadium in Irving, Texas, once the home of the Dallas Cowboys, to promote its new “Cheddar Explosion” macaroni and cheese. Under a “Demolicious” banner, an 11-year-old who won a Kraft essay contest will trigger the explosives on Sunday.

Get the full story: businessweek.com

 

One comment:

  1. Dallas Cowboys Now Guy April 28, 2010 at 3:10 pm

    Hey I believe the players have done fairly well this season and I can’t wait for 2010 season.