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Study: Women more practical when buying cars

The efficient Mini was the car with highest percentage of women buyers. (Timothy Clary/AFP/Getty)

Men prefer their cars beefy or fast, while women go for lower price tags and higher miles per gallon, according to a survey released Thursday. TrueCar.com, which studied data from 8 million purchases in the United States last year, found BMW AG’s Mini had the highest percentage of female buyers at 48 percent, while 93 percent of buyers for Fiat SpA’s Ferrari were men.

“The study shows that women car buyers are more cost-conscious and purchased fuel-efficient vehicles while male buyers were completely the opposite, purchasing vehicles that were either big and brawny, like a large truck, or chose a high-priced, high-performance vehicle,” TrueCar analyst Jesse Toprak said in a statement. Get the full story »