Fiat SpA is pushing ahead with plans to get 51 percent of U.S. No.3 carmaker Chrysler, a goal that boss Sergio Marchionne defined on Wednesday as “happiness” for the Italian car maker. Get the full story »
Inside these posts: Fiat 500
Fiat and Chrysler CEO Sergio Marchionne on Friday proposed a joint venture with Chrysler LLC to build Alfa Romeo and Jeep brand vehicles at Turin’s Mirafiori auto plant.
Fiat SpA made its official return to the U.S. market after a 25-year absence Wednesday with the unveiling of its Fiat 500 subcompact car at the Los Angeles Auto Show.
The vehicle will be sold primarily in urban centers such as New York, Chicago and Los Angeles.
With a starting price of $15,500, the car will go on sale in about 130 Chrysler Group LLC dealerships across the country starting in January. The price is about $500 less than its main competitor, BMW AG’s Mini Cooper. Get the full story »
Chrysler on Monday told 400 dealers about its plans to bring the Fiat brand back to the U.S. after a 30-year absence, starting with the Fiat 500 minicar later this year.
Fiat-run Chrysler Group LLC hopes the tiny Italian car can boost its lackluster sales when it comes to the U.S. in December. Chrysler wants the bulb-shaped 500 to become a strong contender in the small-car market, where it has struggled for years. Get the full story »
Only a select few Chrysler dealers will earn the right to sell the Fiat 500 when it goes on sale in the U.S. in December, the company said Monday.
Chrysler is inviting about 2,300 Chrysler, Dodge, Jeep and Ram truck dealers to bid for about 125 Fiat franchises in 41 states. Get the full story »