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Oprah’s cable channel expected to profit in 1st year

Discovery Communications expects Oprah Winfrey’s cable channel to achieve profitability in its first year.

Discovery and Winfrey flipped the switch on OWN, short for the Oprah Winfrey Network, on New Year’s Day. The new channel enjoyed heavy sampling among viewers over the weekend, although executives have cautioned that they expect a bumpy ratings ride in the beginning. Get the full story »