ShopperTrak

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Black Friday foot traffic up, spending flat

The first major shopping weekend of the holiday season drew more crowds to stores than a year ago, even as spending remained flat, a sign that consumers are in the mood to shop when the price is right.

Foot traffic at U.S. malls and retail outlets rose 2.8 percent for the three days following Thanksgiving, compared with the same period last year, according to ShopperTrak, a Chicago-based research firm. Retail sales remained unchanged from the same period a year ago at $20.49 billion.
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ShopperTrak ups forecast for holiday sales, traffic

A flood of early promotions and longer store hours have spurred a key retail group to raise its forecast for holiday sales.

ShopperTrak predicts sales for the November-December holiday period will increase 3.2 percent from last year, a bigger gain than the 2.9 percent the Chicago-based market research group initially anticipated. Foot traffic is forecast to rise 1 percent for the period, instead of the originally forecast 0.1 percent decline. Get the full story »