ComScore

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Cyber Monday sales top $1B for first time

Americans jumped on deals and promotions offered online on Cyber Monday, spending $1 billion and making it the busiest online shopping day ever, according to new data. Get the full story »

ComScore: Women use social networks more often

When it comes to social networking, women outshine men, according to a study released today from comScore Inc.

Women spend more time on social networking sites than men– averaging 5.5 hours per month compared to 3.9 hours for men, said the Reston, Va.-based Internet research firm. Get the full story »

Hulu viewer numbers suffer from metrics change

Hulu has been hailed as the future of television, but its reputation has been based in part on measurement techniques rooted in the past.

The high-flying online TV site frequently is touted as among the most popular video sites in the U.S., based on data from the industry-leading ComScore measurement service. A recent overhaul of ComScore’s methods, however, brought Hulu’s numbers crashing to Earth.