Crate and Barrel will open more than 20 Marimekko shops within its U.S. and Canadian stores over the next three years, the home furnishings retailers said Friday.
The rollout will begin with its stores in Chicago, New York, San Francisco and Los Angeles.
Crate and Barrel opened its first Marimekko store-within-a-store in its SoHo location in New York in October and it has been well received, Barbara Turf, Crate and Barrel’s chief executive, said in a statement.
The Chicago retailer has had a relationship with Marimekko, a Finnish designer known for its bold, colorful designs, since the early 1960s. The collaboration will continue through 2013, when Crate and Barrel will have exclusive rights to retail Marimekko interior décor product in the U.S. and Canada.