From the Daily Herald | The first Chicago-area location of Smashburger has opened in the Randall Road corridor in Batavia. It is the first of what company officials expect will be seven Smashburger locations open in the area by the end of 2011. Get the full story>>
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I don’t know about Smashburger, but a Five Guys just opened next to a Shake and Steak and 1/4 mile from Meatheads. Other than Five Guys giving you free peanuts (which should be good for business from those who have allergies), I didn’t see any difference from Meatheads.
Maybe all these burger joints can make a go of it, but the owners are sure taking a risk.
The Batavia location opened in early December, almost two months ago. This is not breaking news.