Donnelley gets contract for Lego instructions

By Associated Press
Posted Oct. 7, 2010 at 6:09 a.m.

R.R. Donnelley & Sons Co. said Thursday that it received a contract to print the building instructions that come with toymaker Lego Group’s products.

Terms were not disclosed.

The multiyear deal with the toy brick maker includes service to Lego Group in the Americas, Denmark, Hungary and the Czech Republic.

R.R. Donnelley & Sons, a printing services company, is based in Chicago.

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7 comments:

  1. it's me Oct. 7, 2010 at 10:31 a.m.

    will those instructions be printed here in the US or overseas?

  2. Starstream880 Oct. 7, 2010 at 11:05 a.m.

    Actually printed here or “overseas”, a very good question and way too seldom asked by the media “reporters”. The globalists and one worlders not only don’t care, but often denounce suggestions that real jobs like printing here are very important. In their view, those domestic jobs are irrrelevant in the New World Order as someplace else is “less expensive” and “more competitive”. Their main interest in Joe and Jane Mainstreet in the USA is that they continue to shop-shop-till you drop, buying the goods hawked by their corporate empire, but not actually employing Joe and Jane here, oh my no. The better to boost the quarterly bonus. When sales here do decline, the Cognitive Elite gleefully shift focus to foreign markets as the Next Big Thing in “growth”. Printing? Here? Not included in the master plan, it’s not sufficiently “high tech”, you need to be flexible and retrain for one of the tommorowland jobs. Do enjoy your experience in the “services” or similar facet of the New Economy.

  3. dougbfresh Oct. 7, 2010 at 12:32 pm

    This is NEWS-if this is a big deal for Donnolley, it’s time to close the doors.

  4. I'mJustSaying Oct. 7, 2010 at 1:20 pm

    Are you KIDDING me with this? A company is going to print Lego instructions? This story made the cut? Does a story have to have ANY news value to appear in the Tribune? Why on Earth would anyone give a @#$% about this? Really? REALLY?

  5. Stitching Angel Oct. 7, 2010 at 1:29 pm

    Legos need instructions? Or do they mean design schematics to get a kitted result?

  6. Starstream880 Oct. 7, 2010 at 1:33 pm

    “Why on Earth would anyone give a @#$% about this?” Oh, for starters, any number of the tens of thousands of jobless or underemployed might be interested, especially those looking for gainful employment beyond running a home based e-bay “business”, a blog site or are marginally self employed with a doggie walking “service”. Then there are the mechanics and small repair companies that support operations like printing plants. You know, those “little people” that the Big Picture types like to chatter about (but are loathe to rub shoulders with). Also the Wash DC Cognitive Elite who are fond of telling us we need ever more “training programs” for doing … well, don’t expect them to get too specific about their tommorowland jobs, the important thing is the concept. Lastly, IF those printing jobs will be done someplace here, there are state and local tax inputs and other payments that don’t happen if the task is done “off shore”. Pays the bills for streets and sewers and such. Get it?

  7. it's me Oct. 7, 2010 at 9:34 pm

    it actually is news to me because my husband is a printer for a different large commercial printing company in Illinois. I have just started researching off shore printing to see if his job is in jeopardy just like many other jobs in this country. Sadly, it is not a safe job. RR Donnelley has plants overseas that are taking work away from the very people they employ here in the states. Big business needs to look at the big picture of shipping work anywhere else than here. Who is going to be able to buy their kids those over priced legos if the parents don’t have jobs?