Associated Press | Big-brand consumer products companies are starting to win the battle for
shoppers who traded down to store brands by cutting prices, rolling out
both lower- and higher-priced new products, and pumping up promotions.
Procter & Gamble Co., Colgate-Palmolive Co. and Unilever NV all showed strong sales growth in Thursday’s quarterly earnings report, although P&G’s results were hurt by charges including from the U.S. health care overhaul and Colgate took a hit from the currency devaluation in Venezuela.
Get the full story: Big-brand consumer product companies rebound.