Nintendo to launch 3-D version of DS handheld

Posted March 23, 2010 at 6:40 a.m.

Associated Press | Looking for its next big hit, Nintendo said
Tuesday it would begin selling a 3-D version of its popular handheld
console within a year.

The “Nintendo 3DS” will feature a 3-D display without the need for
glasses. The new portable gaming device will be compatible with
software made for earlier DS models, the company said.

Nintendo revealed little else in its brief statement, except to say
that it would offer details in June at the Electronic Entertainment
Expo in Los Angeles.


But the Kyoto-based company’s announcement immediately lit up tech blogs and Twitter feeds as it offered a clue to mounting questions about its future. What will Nintendo do next? How will it stay ahead of rivals?

Like other consumer electronics makers, Nintendo is turning to 3-D as part of its answer. The company is also looking to expand on the DS’s long-running success.

Although the Wii is losing market share, demand for the DS remains solid more than five years after it was launched. Sales for the handheld are gradually slowing, but the Nintendo DS topped U.S. game hardware sales in February with 613,200 units moved, beating Microsoft’s Xbox 360, the Wii and Sony’s PlayStation3, according to market researcher NPD Group.

The DS logged global sales of more than 125 million units since its late-2004 launch through December, Nintendo said.

Last week, a senior Nintendo video game designer told The Associated Press during a trip to London that his company plans to turn the DS into educational aids and teaching tools.

Shigeru Miyamoto, the man behind Super Mario Bros. and other popular video games, said Nintendo will being rolling out the DS system in Japanese junior high and elementary schools in April. He framed the project as part of his company’s effort to broaden the audience for gaming consoles.

Tuesday’s announcement comes just days before Nintendo releases the latest version of the device, the DSi XL, in North America.

Retailing for $190, the XL will have two screens like its predecessors. But as the name suggests, the device and screens will be much larger than the currently available versions. The XL is already available in Japan.

AP Writer Raphael G. Satter contributed to this report.

 

2 comments:

  1. Brad March 23, 2010 at 6:35 a.m.

    Can you say virtuaboy 2.0. RUN!

  2. joe March 23, 2010 at 9:02 a.m.

    The Wii is losing market share because the supply isn’t keeping up with demand. I have been trying to get a Balance Board since December. Instead of paying 150-200 for one on ebay, I bought a PS3, that also has 1000x better graphics, built in Blue-ray, and I can stream net-flix to it.
    Same applies to Super MArio Cart, etc…………The only good thing is I was able to sell all my Wii stuff for almost what I paid for it.
    Nintendo shot itself in the foot, hopefully the DS is enough to keep the company alive.