Gatorade drops Tiger Woods

Posted Feb. 26, 2010 at 4:40 p.m.

Associated Press | Add Gatorade to the list of endorsement deals that Tiger Woods has lost.

A spokesperson for the drink, sold by PepsiCo Inc., confirmed late Friday that it had ended its relationship with the golfer.

“We no longer see a role for Tiger in our marketing efforts and have
ended our relationship,” a Gatorade spokeswoman said. “We wish him all
the best.”

The spokewoman said Gatorade would continue its relationship with the Tiger Woods Foundation.

Gatorade discontinued its Tiger Woods-brand drinks in November, a
decision made before Woods’ marital problems and infidelities became



  1. Awning groundsheet May 20, 2010 at 6:13 pm

    Poor Tiger. He should have been more careful

  2. Murray Darga June 16, 2010 at 3:38 pm

    I wonder if Tiger Woods will standup to Ernie Els and Wayne Westwood this US Open 2010 on Pebble Beach, with all this stories about his still going around. :)